I’ve rewatched the ad at least three times to try and figure out why some folks are angry with it and I’m at a loss. All I see here is: Be a better human. Set a better example. Encouraging strength of character and integrity over typical “machismo”.
Fighting produces and nurtures Manliness.
Manliness includes fight skills, a trained and conditioned body and most importantly the Moral Virtues of Humility, Integrity, Selflessness, Self Control and always showing Respect for people, places and things.
Showing Respect is an outward sign of our Manliness, that we are in total possession of our Manhood.
We fighters go out of our way to show Respect.
Showing Respect for Women is very important.
Showing Respect is Manly.
Always show Respect!
WarriorMale